استخدام senior performance marketing specialist

توضیحات آگهی

Didar is a leading CRM and sales automation solution in Iran dedicated to helping businesses grow manage customer relationships and streamline their sales processes As a B2B SaaS company we are constantly innovating to help our clients sell more
We are looking for a data driven Senior Performance Marketing Specialist to join our growth team and help us scale our customer acquisition As a Senior Performance Marketing Specialist at Didar you won t just be managing ads you will be the architect of our digital growth engine You will focus on acquiring high quality leads that our sales team can convert You will need to understand the nuances of B2B sales cycles the importance of lead quality and the art of SaaS growth marketing
Key Responsibilities
Strategy Execution Own the full funnel performance marketing strategy Google Ads Native Discovery ads to drive MQLs Marketing Qualified Leads and SQLs
Lead Quality Focus Work closely with the Sales and CRM teams to ensure the leads we generate are high quality relevant and ready for our consultative sales process
Campaign Management Build manage and optimize large scale PPC campaigns focusing on cost efficiency CPL CAC and conversion rate optimization CRO on landing pages
Experimentation Run a continuous A B testing program creative copy audience landing pages to constantly beat our own benchmarks
Analytics Reporting Use Google Analytics 4 CRM data and marketing automation tools to track performance attribute leads accurately and provide data driven insights to leadership
Collaboration Partner with our Content and Design teams to develop high converting ad creatives and educational landing pages that resonate with business owners and sales managers
Budgeting Manage and optimize our monthly ad spend ensuring we are hitting our growth targets while maintaining a healthy payback period
Qualifications
Experience 4 years of hands on experience in performance marketing
Expertise Deep understanding of Google Ads Search Display YouTube and native advertising platforms e g Yektanet Tapsell etc with a track record of managing substantial budgets
Data Literacy You live in numbers You are proficient in Google Analytics GTM and can build clear actionable reports in Excel or Looker Studio
SaaS Mindset You understand that in B2B SaaS a lead isn t just a sign up it s a potential long term partner You care about lead quality and conversion funnels
Soft Skills Strong analytical thinking problem solving abilities and a growth hacker mindset You aren t afraid to try new channels if the data justifies it
Language Professional proficiency in English for platform research and tools and excellent Persian for ad copywriting
شرکت دیدار Didar CRM
دسته بندی دیجیتال مارکتینگ
نحوه همکاری تمام وقت
نوع همکاری حضوری
مدرک تحصیلی کارشناسی
سابقه کار سه تا شش سال
حقوق توافقی
جنسیت مهم نیست
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