استخدام lead graphic designer (ai experience)

توضیحات آگهی

About the Role
DG Shahr s Marketing team is looking for a hands on Lead Graphic Designer AI experience to lead the visual and creative direction of the brand while actively contributing to design execution alongside the team This role combines creative leadership with senior level hands on design from developing campaign concepts and key visuals to mentoring designers reviewing creative output and ensuring consistent quality across digital and offline touchpoints We are looking for someone who is comfortable getting their hands dirty can turn briefs into strong visual ideas and has practical experience using AI and generative creative tools as part of the modern design workflow not only for ideation but also for experimentation production and improving the speed and quality of creative output
Key Responsibilities
Creative Art Direction
Define and maintain the visual direction of DG Shahr across marketing campaigns and brand communications
Translate marketing and business briefs into strong creative concepts visual directions and Key Visuals
Develop visual systems that can scale consistently across digital social CRM performance OOH print and other campaign touchpoints
Ensure creative work is aligned with DG Shahr s brand identity while continuously evolving the brand s visual expression
Present and communicate creative concepts clearly to Marketing leadership and relevant stakeholders
Hands on Design Creative Production
Work directly on high priority creative projects and produce senior level design output alongside the team
Create or contribute to Key Visuals campaign assets digital ads social content landing page visuals presentations OOH and other marketing materials
Step into execution when necessary especially for major campaigns urgent projects or complex creative challenges
Take concepts from early sketches and references through to polished production ready creative
Support adaptation and scaling of creative concepts across different formats and channels
Team Leadership Mentoring
Lead mentor and develop designers with different levels of experience
Provide clear creative direction constructive feedback and hands on coaching to improve team output
Review designs and maintain a high standard of visual quality craft and attention to detail
Help junior designers improve their conceptual thinking technical skills and ability to work from marketing briefs
Prioritize design requests distribute workload and ensure delivery against campaign timelines
Build a collaborative environment where designers can experiment learn and take more ownership over time
AI Powered Creative Workflow
Actively use Generative AI tools for visual ideation concept development image generation editing variation and creative experimentation
Identify practical opportunities to integrate AI into the creative workflow to improve speed scale quality and creative exploration
Develop repeatable AI assisted workflows for tasks such as moodboards campaign concepts visual variations image enhancement and asset production
Experiment with new AI creative tools and evaluate where they can meaningfully improve the team s output
Guide designers in using AI responsibly while maintaining strong art direction brand consistency and human creative judgment
Combine AI generated assets with traditional design retouching compositing and production techniques when needed
Campaign Cross functional Collaboration
Work closely with Campaign MarCom Performance Marketing Social Media Content eCRM Product Marketing and Product teams
Participate in campaign ideation and translate campaign strategies into compelling visual concepts
Collaborate with Performance Marketing on creative testing and develop variations based on campaign performance
Support Product Marketing and Product teams with product communication launch visuals and customer facing creative assets
Work with external agencies freelancers photographers production teams and other creative partners when required
Ensure creative deliverables are delivered on time and meet technical and production requirements
Creative Performance Optimization
Use campaign and creative performance data to understand what visual approaches work across different audiences and channels
Collaborate with Performance and Campaign teams on Creative Testing and A B Testing
Develop creative variations based on audience proposition format and funnel stage
Apply campaign learnings to continuously improve future creative output rather than relying only on subjective design preferences
Requirements
8 years of professional experience in Graphic Design Art Direction Visual Design Advertising or a related creative role
Strong portfolio demonstrating campaign concepts Key Visual development digital marketing assets and brand communication
Strong hands on design skills and ability to personally deliver senior level creative work
Proven experience leading mentoring or providing creative direction to other designers
Strong command of Adobe Creative Suite and relevant modern design tools
Practical experience using AI Generative AI tools within real creative workflows
Strong understanding of visual hierarchy typography composition branding and advertising design
Experience designing across both digital and offline formats
Ability to translate business and marketing objectives into visual concepts rather than simply executing design requests
Strong understanding of campaign workflows and ability to manage multiple creative projects simultaneously
High attention to detail ownership and ability to work effectively in a fast paced environment
Strong communication and collaboration skills with both creative and non creative stakeholders
Nice to Have
Experience in Fintech Lendtech E commerce Technology or high growth consumer brands
Experience developing or evolving brand visual systems and design guidelines
Experience with performance oriented creative and data informed creative optimization
Familiarity with tools such as Figma and AI powered image video creation tools
Experience managing external agencies freelancers photographers or production vendors
شرکت دیجی شهر DG Shahr
دسته بندی دیجیتال مارکتینگ
نحوه همکاری تمام وقت
نوع همکاری حضوری
مدرک تحصیلی کارشناسی
سابقه کار سه تا شش سال
حقوق توافقی
جنسیت مهم نیست
مهارت ها CRM OOH
شهر تهران تهران